Cybersecurity policy development in Kazakhstan: analysis of m-commerce user acceptance

Abstract

Identifying the key cybersecurity aspects for Mobile commerce (M-commerce) adoption factors is crucially important and can increase the trust of users. Thus, the paper has focused on the key M-commerce cybersecurity adoption factors and analysis of the technology infrastructure, which have an impact on Kazakhstan’s cybersecurity policy development. In order to achieve these goals, the “Technology Acceptance Model” (TAM) was extended, which included variables as “personal innovativeness, public awareness, perceived risks, intention to use and demographic indicators” such as gender, age and education level (occupation). These variables were used to create a questionnaire for general users and experts in M-commerce.

This project will attempt to provide possible solutions in order to encourage the successful adaptation of M- commerce in Kazakhstan.